Askul
Modern Japanese Kitchen Goods
Retail & Packaging
Project information
Japanese online retailer, Askul, asked us to re-imagine and design a series of kitchen storage and cleaning products for their private consumer brand, Lohaco.
The packaging series honours the simple beauty of the kitchen routine, with a design inspired by the various shapes and textures found in the kitchen to blend seamlessly into the modern Japanese home.

Project summary
Askul asked us to reimagine kitchen storage and cleaning products for its Lohaco brand, with packaging inspired by everyday kitchen shapes and textures to blend seamlessly into modern Japanese homes.


The system varies from small to extra large containers.



The packaging series honours the simple beauty of the kitchen routine, with a design inspired by the various shapes and textures found in the kitchen.

